Search Engine Optimisation
There is little point in having a website if no one can find it, however great it might look. If you have an online shop but don't have any customers it is even worse.
That is where Search Engine Optimisation comes in.
At cannedSunlight we feel that SEO is so important that we include it in all website packages as standard. Why spend money on a good looking website if it doesn't get you the results you are looking for?
Keywords and phrases in the content of your website pages are important to the success of your website. Intelligent 'search engine friendly' wording will be discussed in collaboration with you as part of the design of your website. We want your website to be successful as much as you do! SEO is just one part of the picture however. We also need to think about marketing your website in other ways, for example using search engine marketing such as google's Adwords. Promoting your website in other forms of media along with your business is also very effective.
cannedSunlight will offer advice on all these methods during the initial website setup. If you would like us to carry out continual SEO on your website after the launch just sign up for one of the pay-as-you-go or monthly maintenance packages. There is no contract, so if you only want your website updated occasionally there are no ongoing fees.
If you already have a website, but aren't getting the results you expected it is possible that some good SEO will put you back on track. We are happy to carry out SEO on existing websites. Please contact us for a quote and more information.
Social Media and Online Networking
Social media, sharing and networking online is becoming more important as a tool to get your website noticed in the search engines.
It is now necessary that you have a Facebook page, twitter account and belong to as many other social networks as are relevant to your business. Google now ranks web pages that are often shared higher than those that are not, therefore, having social bookmarking tools on your website is essential. It is also important that your page contains good quality content.
If you need to integrate your site with Social Media websites but don't know where to start, we can help. We can add the Facebook Like buttons, bookmarking tools and set up Facebook pages and twitter accounts for you. We will show you what you need to do, and then you can manage and update it yourself, although we will always be available to give you advice or manage it for you.
If you already have a Facebook page, twitter account, or other social media account, but find it hard to know how to make it work, we have a Social Media Management package that is perfect for you. As an administrator, we will add updates relevant to your business, find links and network with others to build a fan base for your company. Take a look at our Social Media Management packages for further information and prices.